About the Episode In this episode of the Agency Profit Podcast, Marcel chats with Parakeeto’s own Kristen Kelly about the most controversial topic in agency operations: time tracking. Together, they break down the real reasons why agencies resist time tracking...
About this Episode In this episode of the Agency Profit Podcast, Marcel chats with Rich Brett—agency FinOps expert and LinkedIn voice on financial operations about how to ditch surface-level revenue reporting and get serious about recognizing revenue based on actual...
About this Episode In this episode of the Agency Profit Podcast, Marcel sits down with Parakeeto’s own Kristen Kelly to tackle the often misunderstood and overly complex topic of forecasting in service businesses. They break down the difference between bottom-up and...
About this Episode In this episode of the Agency Profit Podcast, Marcel chats with Mandi Ellefson from Hands-Off CEO about why so many agency owners know what to do to grow—but still don’t do it. Spoiler: it’s not about strategy; it’s about avoiding discomfort. They...
About this Episode If you’re an agency owner, ops lead, or finance leader, you’ve likely asked yourself: Are we actually making money on our projects? What does good profitability even look like? And why does it feel so hard to measure and improve our margins? That’s...
