There is an art and science to business development. But how can you get to the business development part of proceedings without a decent account management structure? This week, Marcel talks with advertising stalwart Peter Levitan about account management inflection...
This week, Marcel talks with the Founder and CEO of uGurus, Brent Weaver, about how to get more clients – and more freedom in the process. We dive into Brent’s framework, which can help you attract the right customers, establish your authority, and build a marketing...
This week, Marcel chats with Adam Rundle (founder and CEO of CleverProfits) about the optimum P&L plus how best to comprehend and navigate your agency’s financial metrics. About Adam Rundle Adam and his team at CleverProfits build and implement world-class...
This week, Karsten Rasmussen – founder of Time Jam – joins Marcel to discuss how you can create a lot of engagement in your team – even around a chore like time tracking – by using gamification and leveraging platforms like Slack or MS Teams. About Karsten...
This week, Jennifer Plant – of Account Management Skills Ltd and the Creative Agency Account Manager podcast fame – joins Marcel to define the role of an agency account manager when growing an existing client business. About Jennifer Plant Jenny’s career in account...
Ever asked yourself ‘What do real agency leaders do?’ The short answer is, they invest in learning from others. So, if you’re an agency owner looking at 2023 wondering how you’re going to achieve your goals, consider this list a showcase of the...
