About this Episode In this episode of the Agency Profit Podcast, Marcel Petitpas welcomes Nicole Greer, the founder and CEO of Build a Vibrant CultureTM. With over 20 years of experience, Nicole has helped organizations, from major brands like State Farm and The Ohio...
About this Episode In this latest episode of the Agency Profit Podcast, we had the privilege of hosting the seasoned creative advertising pro, Rob Sayles, boasting an impressive 25 years in the industry. Rob spilled the beans on the intricate dance between agency...
About this Episode In this special solocast episode of the Agency Profit Podcast, Marcel Petitpas dives into the world of utilization rates in agencies, shedding light on a metric that often leaves people scratching their heads. Marcel stresses the importance of...
About this Episode In this latest episode of the Agency Profit Podcast, Marcel and guest Tim Burke dive into the transformative journey of Conduit Digital, Tim’s agency that shifted gears from a broadcast media agency to serving other agencies. They tackle the...
About this Episode In this latest episode of the Agency Profit Podcast, Marcel Petitpas engages in a insightful conversation with Melissa Morris, the brains behind Agency Authority. They dive into the nitty-gritty of how to level up your agency game and make it not...
The hype around “process” is warranted. I’m making it sound like a fad – it’s not. Processes and procedures for refined workflows are here to stay. Well designed processes are a sign of a mature operations team. But “process” can be hard to invest in, and hard...