The Agency World is Changing… You started your agency because you loved your craft—and for a while, it just worked. But things have changed since you first started in the industry, especially these last few years… Margins are tighter. Clients demand more for...
About this Episode In this episode of the Agency Profit Podcast, Marcel and Joey explore how clear communication and exceptional client experience can transform agency success. Joey, with over 20 years of agency expertise, shares proven strategies to help owners...
About this Episode In this special solocast episode of the Agency Profit Podcast, Marcel Petitpas dives into the world of utilization rates in agencies, shedding light on a metric that often leaves people scratching their heads. Marcel stresses the importance of...
Introduction As we close out 2023, it felt like the right time to look back and review all of the industry reports published throughout the year. There are many to go through, with lots of insightful, but sometimes inconsistent findings. To save you a bit of time and...
About This Episode The Agency Profit podcast, hosted by Marcel Petitpas, delves into the intricacies of agency operations, making it a must-listen for agency owners and industry enthusiasts. In this episode, Marcel is joined by Robert Patin, a respected consultant,...
This week, Marcel is joined by COO at GoWP, Emily Hunkler, to discuss the art of hiring. These include best practices for recruiting and working with contractors and freelancers in your agency. About Emily Hunkler Emily is the Chief Operating Officer for GoWP, a...
